The Men’s Cricket World Cup 2023 in India was the biggest-ever ICC event, breaking records on broadcast and digital.
The ICC Men’s Cricket World Cup 2023 breached the 1 trillion barrier for total viewing minutes on broadcast, which included new technological innovations such as the vertical video feed. The edition witnessed an increase of 38% from the 2011 edition in India and by 17% compared to the previous World Cup in the United Kingdom in 2019.
The big final between India and Australia lived up to its billing by becoming the most-watched ICC match with 87.6 billion live viewing minutes globally, growing 46% from the last time the hosts reached the final in 2011
Author: Dharampur Express
Himachal Pradesh
